StockMarketWire.com - Aegis Group has agreed to acquire the holding company of Roundarch Inc, the US digital agency, for an initial consideration of $125m.
Roundarch is a leading digital agency which specialises in designing and building enterprise-class digital solutions for clients such as Avis, HBO, Bloomberg Sports, Motorola and the US Air Force.
The acquisition of Roundarch is in line with Aegis Group's strategy to target acquisitions with a specific focus on digital businesses, North America and faster-growing regions.
Roundarch will be combined with Isobar, Aegis Media's existing digital creative network in the US, to form RoundarchIsobar.
RoundarchIsobar will be a top tier digital agency with the depth and resources to compete for domestic and global assignments against the leading digital players in the US, consolidating Aegis's competitive position in this important vertical.
At 2:08pm: (LON:AGS) Aegis Group share price was +0.45p at 169.45p
Story provided by StockMarketWire.com
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