- Entertainment One has announced the start of production on a new series of Peppa Pig.

Entertainment One said the show's award-winning animation studio, Astley Baker Davies, would be producing the new series which would bring the total number of Peppa Pig episodes to 381.

It said the 117 new episodes were scheduled to launch on air globally from spring 2019 and secured a pipeline of Peppa Pig content over the following four years.

Entertainment One said it had signed a number of new licensing partners in support of the current and future roll-out of new episodes across broadcasters around the world.

It said that DTC, a toy partner in Brazil, had launched a new line of toys which would debut at retail from August 2017.

And it said that in Russia, licensing had accelerated at a significant pace and the licensing programme now had 40 partners signed across the toy, games and confectionery categories.

It said Peppa Pig merchandise had also recently entered new markets across the Nordic region where the Character Options master toy line was being distributed by Top Toy and is currently enjoying strong retail sales.

Entertainment One also announced that it had appointed Margaret O'Brien as an executive director.

O'Brien currently leads all of eOne's corporate development and mergers and acquisitions activities, having previously held senior positions in the company's television division.

She is a chartered accountant and joined eOne with the acquisition of Barna-Alper Productions in September 2008.

Chairman Allan Leighton said: "On behalf of my fellow directors, I would like to welcome Margaret to the board of the company."

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